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SkillDesignMarketing

Brand Guidelines

Encodes palette, logo rules, voice/tone, and typography so slides, docs, and web artifacts stay on-brand without manual last-mile polishing.

01

Overview

Brand Guidelines is a Claude skill catalogued in LimeDock Directories for teams working across design, marketing, operations. It is tagged for saas, agency, other contexts. Encodes palette, logo rules, voice/tone, and typography so slides, docs, and web artifacts stay on-brand without manual last-mile polishing. Use this page as the operational brief: install path, how to invoke it, copy-paste prompts, prerequisites, and concrete use cases so your team can adopt it without re-reading every roundup article.

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Work with LimeDock

Using this skill? LimeDock can wire it into a durable automation you own.

Skills show what's possible. LimeDock builds and runs the owned marketing, sales, and ops automations around them.

We sell owned automations for SaaS teams — live workflows that plug into Slack, CRM, and your internal platform — not just a skill list.

02

Link

https://github.com/anthropics/skills/tree/main/skills/brand-guidelines
03

Installation guide

Enable in Claude.ai Skills (Anthropic example) or install from anthropics/skills; customize with your brand tokens.

Generic install paths

CLI

npx skills add https://github.com/anthropics/skills/tree/main/skills/brand-guidelines

**Claude Code plugins** (when published as a marketplace skill)

/plugin marketplace add <org/repo>
/plugin install <skill>@<marketplace>

**Manual** — copy the skill folder into `~/.claude/skills/brand-guidelines/` or your project `.claude/skills/`.

Always review `SKILL.md` and bundled scripts before enabling.

04

How to use it

Toggle on and prompt normally (“create a presentation…”) or pair with pptx/docx/frontend-design; Claude applies brand rules automatically.

**Suggested workflow** 1. Install and enable the skill. 2. Open the target project (or Claude.ai chat) with enough product context. 3. Invoke with a clear goal, constraints, and success criteria. 4. Review the first output against your standards; refine with follow-ups. 5. Save winning prompts / outputs into your team playbook.

If Claude does not auto-select it, mention the skill by name: “Use the Brand Guidelines skill…”

05

Example prompts

  • Use the Brand Guidelines skill for this task: Anthropic-branded demo deck
  • Walk me through how Brand Guidelines would approach this step by step, then execute.
  • Review my current draft/plan and improve it using Brand Guidelines. Call out assumptions.
  • Produce a checklist I can reuse whenever we run Brand Guidelines on similar work.
06

Use cases and examples

  • Anthropic-branded demo deck
  • On-brand marketing one-pager
  • Consistent colors/fonts across team artifacts
  • Enterprise brand compliance for AI outputs
  • First-week trial of Brand Guidelines on a real design workflow
  • Document a reusable prompt template for Brand Guidelines for your team
07

Prerequisites

  • Claude Code, Claude.ai (Skills enabled), or an Agent Skills–compatible host
  • Network access if the skill fetches guidelines or calls external tools
  • Project or brand context (CLAUDE.md / product notes) for better outputs
  • Permission to install third-party skills — audit SKILL.md and scripts first
08

Tips

  • Keep descriptions/triggers tight so Brand Guidelines fires only when relevant (avoids context tax).
  • Prefer one sharp job over a mega-skill that tries to do everything.
  • Pair with verification (tests, review, screenshots) before shipping outputs.
  • Re-audit installed skills monthly — unused skills still cost context every turn.
09

Sources