All directories
SkillMarketingGrowth

Marketing Council

When the user wants multiple expert perspectives on a marketing question — a simulated board of advisors staffed by legendary marketers (Seth Godin, David Ogilvy, Eugene Schwartz, April Dunford, Rory Sutherland, Alex….

Open on GitHubBrowse more skills
01

Overview

Marketing Council is a growth/marketing skill from Corey Haines’ Marketing Skills collection (github.com/coreyhaines31/marketingskills). When the user wants multiple expert perspectives on a marketing question — a simulated board of advisors staffed by legendary marketers (Seth Godin, David Ogilvy, Eugene Schwartz, April Dunford, Rory Sutherland, Alex…. The skill is structured around practical workflows—covering Before Starting, Session Modes, The Bench, Seating the Council, Session Protocol, Live Research Pass—so Claude can move from context gathering to concrete artifacts (briefs, copy, checklists, or audit reports) instead of generic advice. Pair it with related skills in the same collection: `marketing-plan`, `marketing-ideas`, `product-marketing`.

SaaSAgencyOther

Work with LimeDock

Using this skill? LimeDock can wire it into a durable automation you own.

Skills show what's possible. LimeDock builds and runs the owned marketing, sales, and ops automations around them.

We sell owned automations for SaaS teams — live workflows that plug into Slack, CRM, and your internal platform — not just a skill list.

Book a workflow call
02

Link

https://github.com/coreyhaines31/marketingskills/tree/main/skills/marketing-council
03

Installation guide

Option A — Install just this skill (recommended)

npx skills add coreyhaines31/marketingskills --skill marketing-council

Option B — Install the full Marketing Skills collection

npx skills add coreyhaines31/marketingskills

That unlocks related skills like `cro`, `copywriting`, `emails`, `ads`, and `seo-audit`.

Option C — Manual install (Claude Code)

git clone https://github.com/coreyhaines31/marketingskills.git /tmp/marketingskills
mkdir -p ~/.claude/skills
cp -R /tmp/marketingskills/skills/marketing-council ~/.claude/skills/marketing-council

Claude.ai

Customize → Skills → Upload the `marketing-council` folder as a zip / `SKILL.md` → enable the skill.

Always skim `SKILL.md` before first use so you know its triggers and related skills.

04

How to use it

1. **Trigger it with marketing council language** — mention the job by name or ask for the deliverable this skill owns. 2. **Share product context up front** — ICP, offer, URL, constraints, and any metrics. If `.agents/product-marketing.md` (or `.claude/product-marketing.md`) exists, the skill will read it first. 3. **Let it run the assessment** — answer clarifying questions before asking for final copy/strategy. 4. **Request a concrete artifact** — brief, audit, page outline, sequence, scorecard, or launch checklist. 5. **Close the loop** — feed performance data back so the next iteration compounds.

**Typical sections it covers:** Before Starting, Session Modes, The Bench, Seating the Council, Session Protocol, Live Research Pass, Grounding Rules (non-negotiable), Output Format.

If Claude does not auto-select it, say: “Use the Marketing Council skill (`marketing-council`)…”.

05

Example prompts

  • “Use the Marketing Council skill to assess our current state and produce a prioritized action plan.”
  • “Walk me through how Marketing Council would approach this step by step, then execute on our product.”
  • “Create a reusable checklist and prompt template for running Marketing Council monthly.”
  • “Review my draft plan and improve it with Marketing Council. Call out assumptions and risks.”
06

Use cases and examples

  • Run a full Marketing Council workflow on a live product or campaign
  • Produce a reusable Marketing Council brief/checklist for the team
  • Audit the current state and prioritize fixes for marketing council
  • Generate first-draft artifacts then refine with brand constraints
  • Connect Marketing Council output to measurement and next experiments
  • Document a playbook entry so marketing council learnings compound
  • Apply the “Before Starting” guidance to a current initiative
  • Apply the “Session Modes” guidance to a current initiative
07

Prerequisites

  • Claude Code, Claude.ai Skills, or another Agent Skills–compatible host
  • Product/brand context (ICP, offer, URLs, constraints) for grounded outputs
  • Optional: `.agents/product-marketing.md` or `.claude/product-marketing.md` in the repo
  • Permission to install third-party skills — audit SKILL.md first
  • Optional: analytics or ad-platform access when the task needs real performance data
08

Tips

  • Keep triggers specific so Marketing Council fires only when that job is requested (avoids context tax).
  • Load product-marketing context (ICP, voice, offer) before asking for final copy or strategy.
  • Prefer one sharp deliverable per turn—brief, audit, or draft—then iterate with data.
  • Audit `SKILL.md` and any scripts before production use; treat community skills as code.
  • Pair with `marketing-plan` and `marketing-ideas` when the workflow spans channels.
09

Sources